THINK WITH ALEC

According to a recent Think with Google study, half of all web traffic comes from mobile and tablets and a third of all searches come from local search, which means people are looking for local experiences. Of those local searchers, 76% of people who search on phone for nearby will visit a business within a day, and 20% will make a purchase. Furthermore, 46% of those customers are using voice search to find businesses each day, and one in six own a smart speaker.