Beyond da Algorithm: Tech, Marketing, and AI Insights

Blog posts


  • BMW vs. Audi Billboard Wars: A Chronology

    BMW and Audi are two German rivals that have always been fond of taking shots at each other – that’s nothing new. But this rivalry has spawned a new battle where creativity and ad budgets are the weapons. According to Audi Huntington Beach, It all started with a billboard in Los Angeles, CA. This seemingly…

  • O Boticário Beauty: Interactive Vogue Print Ads

    You’ve probably seen an ad like this before… Say, the AXA Interactive Print Ad from late last year. Combining motion and sound with the background of a great print ad is still pretty rarely seen, but again, here is a great example of it working a treat, created by our friends at AlmapBBDO in Brazil.…

  • Nissan: FlashForward Facebook Matcher

    Nissan Australia has just launched a new promo called ‘FlashForward’, a Facebook Connect powered experience that helps match you with your future Nissan. After you connect and the site trawls your timeline, you’ll get a glimpse into how your life might just look over the next 12 months with your new Nissan, and if you’re…